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Wednesday, 22 September 2010

The Collection - London Fashion Week Special

Last night the third instalment of The Collection took place at Merah, London.

The show was focussed around London Fashion Week which began this morning - the show featured the designer Romeo Pires who is showing at LFW on Monday at the Vauxhall Fashion Scout.

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The show was styled to the max with crazy hair and black, cried out, oil slick eyes.
The make up was created by TatI Zarubova - and she did a FABULOUS job! To see more of her work please go to : http://www.tatizarubova.co.uk/

The Collections is in association with Fashion Capital and Edge Models, the show is all about promoting new talent - the shows feature emerging designer collections and outstanding new models that have undergone catwalk training through Edge Model Workshops. Edge Models and Extras is dedicated to helping fresh new faces find modelling, acting and extra work. Their client list is a testimony to their fantastic record and the great work they do.

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Opening the show was a ballerina, pirouetting her way onto the catwalk with laddered back tights, a sheer black leotard and a tailored jacket with a shimmer and structured spiky shoulders. She is followed by an animalistic dancer and model, American born Whitney in a sparkling leotard and mad hair, she twists her way onto the catwalk with amazing agility and a battle of the ballerinas takes place!
This dancing performance gives way to industrial techno-beats of Nine Inch Nails and cock-sure females in men's suits take to the run way.

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The suit collection Novelis was created by Novelette Ellis - the khaki greens and the androgynous styling gave the collection a military feel echoing recent trends. Men's scarves from Be Inspired wear draped under lapels and tightly bound, bandit style around the faces of models. At the end of the runway models sneered and snarled and were joined by suited men, shirtless and just as obnoxious- this collection was immaculately styled and choreographed.

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The second scene was a mainly black collection of dresses by Belles Of London, classic cuts were added to and modernised, twisting them into contemporary pieces. The Collection used structuring and trendy asymmetric shapes but remained feminine with ruffles and frills. The models carried black balloons and looked coy on the catwalk, strutting their stuff to happy electro music.

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Scene three was C Grand London - another designer from the recent Profile May Fair show. These stunning hand made handbags were simply slung over black sheer leotards and part destroyed laddered tights. The models were joined on the catwalk by Max Tordecilla, a dancer that blows everyone away every time, with body popping, locking, twisting, grinding... etcetera! His dance moves have the crowds whooping and he slides his way off the runway giving way to the fourth collection - Romeo Pires.

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Romeo Pires has been working with Fashion Enter/Fashion Capital for close on 6 years now! Through out all these years the anglo-brazillian duo have used sheer fabrics and a strong pop art theme - the collections never cease to WOW - this show was no different! Romeo Pires's garments mix funky youthful images with a muted vintage colour scheme of gray, teal, pink and purple. Ruffles added a dose of feminine frivolity! These were played up on the catwalk with pop-rock female fronted The Pretty Reckless music reflecting the cute, girly yet edgy designs.

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Another collection of fabulous dresses came from Elsa Haag - a last minute addition to the show. Elsa Haag's dresses are celebrity inspired, focussing on the women of the moment, their best outfits and then adapting them for the girl out on the town to wear. The dresses are all beautifully made, glamorous and totally luxurious with rich jewel coloured and flashes of shimmering sequins. This made for a very interesting collection, the celeb dresses mixed with the end of the night make up, wild hair and weirder collections either side this collection stood out as a far more consumer facing collection.

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The leotards come out again for the Be Inspired collection - Be Inspired's scarves were used through out the show as styling extras but in this scene it is all about the beautiful, carefully designed silk scarves. They are draped, wrapped and tied around the models, each featuring a tightly tied leg band in a bandit style twist on garters. Many models had their stunning oil slick eyes covered with the scarves in the style of head bands and eye patches, wrists were tied in bid for a bit of silky kinkiness!
Be Inspired have a team of dedicated designers who hand design all of the stunning scarf prints to create gorgeous, unique designs.

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The last collection to feature was Hinks Taylor - this slinky collection was centred around grey stonewashed silk with flashes of cyan and magenta and sheer panelling. This collection featured some tailored aspects as well as girly shift dresses. The neon flashes mixed with game boy inspired music emphasize the geeky side of this collection with CMYK colours and sharp lines. This collections high point is a beautiful maxi tube dress with a neon bib - this is modelled by the stunning Mackayla - one of the Charles Forbes Modelling Academy trainers.
This collection is the perfect finish and is perfect for an upbeat finale that featured both our male models, Danish and Zola as well as a final dancing spectacular from Max Tordecilla and the last showcase of our gorgeous models.

FashionCapital have just launched their new Etail boutique and many of the designers featured in last nights show will soon be available to buy online at www.fcboutique.co.uk

If you want to be involved in this super spangly Christmas show please contact jemima@fashioncapital.co.uk!

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